A NAICS code is a six-digit number describing what your business does. Federal contracting runs on them. Every solicitation carries one, every size standard is defined per code, and the set-aside eligibility list is a list of codes.
You get more than one
You can register many NAICS codes in SAM, and you should register every one you can honestly perform. One of them is your primary code, which determines the size standard SBA measures you against.
Choosing your primary code
- Pick the code covering the work that produces the most revenue.
- Check the size standard for it. Standards differ wildly by code, some measured in employees and some in average annual receipts.
- Check whether it is on the designated set-aside list, and whether it is WOSB or EDWOSB only.
When your code has no set-aside
Roughly speaking, if your code is not among the 733 designated industries, this program's set-asides do not exist for that work. That is worth knowing before you pay anyone a filing fee. You can still bid open competitions, and other certifications may apply: service-disabled veteran-owned, 8(a), or HUBZone.
If you run more than one business, check them separately. Plenty of owners qualify through a second entity when the first one does not.
Look up your code against SBA's listFree, no account